How To Overcome A Media Sales Pro’s Biggest Obstacle

The biggest obstacle to overcome in convincing a good business that you KNOW you can help to sign on the dotted line and give a program in your medium a try is that the business owner or manager may not trust you. Continue reading How To Overcome A Media Sales Pro’s Biggest Obstacle

Advertisements

Prepare to Present: Research The Prospective Client and Their Business

Just like a job interview, it pays to do your research before meeting with a prospective client to present your medium. This will help you prepare ask informed questions about their business and their marketing objectives and needs. Continue reading Prepare to Present: Research The Prospective Client and Their Business